![]() ![]() “Shorts seem like a good way to build an audience but as someone who has a community and also hires people to help me, Shorts don't seem worth it,” he tweeted. Animator Terminal Montage noted on Twitter that a video he posted that had over 650,000 views earned just a total of $18.51 in revenue. While YouTube has invited Shorts creators to its paid Partners program, some say the additional revenue isn’t worth the amount of labor. “It's hard to be excited about YouTube Shorts when most viewers claim that notifications still don't work, the caption editor is nearly impossible to use and the mobile app for creators is still missing key features,” said Morris. Zac Morris, who has been running the horror history YouTube channel CZsWorld full-time since 2017, said, “as a horror content creator, nearly every policy and change introduced under Wojcicki has been tumultuous.”Īccording to Morris, Wojcicki’s philosophy seemed to favor the creation of new products and services instead of maintaining existing features citing YouTube Shorts as one example. Once a destination for homegrown content, many independent creators have long felt that YouTube has abandoned them in favor of the brands and legacy media companies. ![]() The company began splitting its ad revenue with creators since 2007, long before rivals like Instagram, Twitch and TikTok began offering five and six-figure payouts to its most popular users.īut many creators who spoke to dot.LA say they’re relieved that Wojcicki is making her exit, citing numerous policy changes under her nearly decade-long tenure that they feel ruined the platform’s culture and made it harder for creators to earn a living. You are building businesses and following your dreams,” wrote Wojcicki. “Today, the YouTube community is incredibly strong. When YouTube chief executive Susan Wojcicki announced her departure from the world’s largest video platform in a letter to its employees last week, she also issued a separate note to its millions of creators.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |